About — Nikhil Bhardwaj

Bio

The longer version.

For 5 years at American Express, I led product analytics — A/B/n testing across 6+ international markets, an ML anomaly detector for revenue-critical pages, SEO at the scale of 150K+ URLs, and a team of 6 data scientists.

In May 2025, I joined DataDrew as AI PM to build Drew AI — an LLM-powered analytics platform for Shopify D2C brands. We turn Meta Ads, Google Ads, and GA4 data into decision-ready insights, with confidence scoring and human-in-the-loop controls so founders can actually trust the output.

I write about AI products, evals, and the gap between what's hyped and what works. Often with metaphors. Sometimes with my 2-year-old daughter as the test subject for whether an idea actually makes sense.

→ Mechanical engineer turned product analyst turned AI PM. The order changed everything.

Experience

The path here.

May 2025 → Now

AI Product Manager

DataDrew AI · Gurgaon

Building Drew AI — an LLM-powered analytics platform for Shopify D2C brands. Multi-agent reporting, eval infra, MCP integrations, GTM, pricing.

Jan 2020 — Apr 2025

Manager · Product Analytics

American Express · Gurgaon

Led A/B/n testing across 6+ markets impacting $100M+ revenue. Built ML anomaly detection, ran SEO at 150K+ URLs, mentored a team of 6 data scientists. Drove cross-functional product initiatives including Open Banking integration and a Bot Identification System for cleaning experiment data.

Sep 2018 — Dec 2019

Credit Risk Analyst

EXL Analytics · Gurgaon

Built income prediction model with linear regression. Owned model segmentation, uplift reporting, governance, and stability monitoring — my first taste of shipping a model into production.

Jul 2013 — Jul 2016

Supply Chain Analyst

Jindal Steel & Power · Gurgaon

Implemented Theory of Constraints — reduced inventory ~17%, improved OTIF rates. Marketing analytics for Wire Rod products: bucketing, raw material forecasting, 50K-ton production planning.

Education

2016 — 2018

MBA · Finance & Econometrics

University of Delhi

2009 — 2013

B.Tech · Mechanical Engineering

NIT Agartala

2022 — 2023

New People Leader Program

American Express × Harvard

2024

Leadership Certification

Kapable Club

Depth Map

Where I'm dangerous — and where I'm not.

A depth map across the things I actually touch. Five squares per skill: five = expert, three = working knowledge, one = familiar.

AI & LLM

Evolving space — depth ratings would be misleading week-to-week. What I work in:

LLM Evals & LangSmithMulti-agent PipelinesPrompt EngineeringOpenAI & Anthropic APIsConfidence ScoringHuman-in-the-loopRAGAgentic AIMCP

Product

A/B Testing & Experimentation

AI Product Discovery

OKRs & KPIs

Roadmap Prioritisation

Product-led Growth

User Research

Rapid Prototyping

Go-to-market

Analytics

Statistical Analysis

Cohort & Segment Analysis

Adobe Analytics

E-commerce Analytics

Google Ads (GAQL)

Meta Ads

GA4

Tools & Tech

SQL

LangSmith

Mixpanel

MCP Integrations

Python

Shopify

Power BI

R

Ship-quality, can teach it

Production-ready

Functional, not deep

Mentorship

Beyond the day job — Business Blasters.

How important is it to pay back to society? To me, it's really important.

I'm a mentor for Business Blasters — Delhi government's flagship entrepreneurship programme for class 11 & 12 students in government schools. Two teams. Real seed funding (₹2,000 per student). Real pitches in front of real operators.

Last cohort, my students presented to:

Nitin Saluja — Founder, Chaayos
Abhiraj Singh Bhal — Co-founder, Urban Company
…and other founders & investors from across the ecosystem.

These chaps don't have the privileged backgrounds. They have something better — the energy and vision to change the world around them. Visited them recently. We planned, prototyped, pitched — as a team.

Growing up, I never had a mentor who could point me in the right direction. That's why I try to be one for as many as I can.

Planning session with the Business Blasters team inside the classroom — 01/05Planning session · Class 11–12

Presentation day with team in the school garden — 02/05Presentation day · School grounds

Reviewing one team's composting venture on the school grounds — 03/05On-ground · One team's composting venture

At the Business Blasters event with organisers and judges — 04/05At the Business Blasters event

Pitch venue with mentors and organisers — 05/05Pitch venue · Convention floor

The work doesn't show up on a CV. It's still the most important thing I do.

About the programme — Launched in 2021 by Delhi Govt's Directorate of Education under the Entrepreneurship Mindset Curriculum. Class 11–12 students get seed capital (₹2,000/student) + mentorship + a Shark Tank–style pitch event. The aim: shift mindset from job-seekers to job-creators. Past judges include Sonam Wangchuk, Anand Mahindra, and Anil Agarwal. The programme has touched 3 lakh+ students across 1,000+ Delhi government schools.

Writing

Notes on AI products, evals & the gap between hype and reality.

I post regularly on LinkedIn — usually short essays with a story or analogy at the centre. Long-form essays will live here soon.

// Long-form essays — coming soon.

For now, the writing lives on LinkedIn. Topics I'm chewing on: agentic systems that actually work, why eval infrastructure beats prompt tweaking, MCP as the connective layer, and what e-commerce analytics looks like after dashboards.

Read on LinkedIn →